HomeToGo secures undisclosed amount in Series C funding
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Acton Capital Press
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October 12, 2017
Berlin/Munich, October 12, 2017 – HomeToGo, the world’s largest metasearch engine for vacation rentals has secured another sizeable investment in a Series C funding round. This injection comes from current investors Insight Venture Partners, Acton Capital and DN Capital, as well as from new investors Rocket Internet and Global Founders Capital. This new round of funding provides HomeToGo with additional capital in a highly competitive, marketing intensive market and will support further expansion plans as well as product development.
Founded in 2014, the Berlin-based company has succeeded in integrating more than 250 partners including Booking.com, VRBO, HomeAway, TripAdvisor and Tui, among others. In three years, HomeToGo has successfully launched localized websites and apps in Europe, North America, Australia and Russia. HomeToGo became the largest metasearch for vacation rentals sending currently more than 20 million users from all over the world to its partners every month.
“We’ve seen a lot of metasearch models, but never any with such an early stickiness of users.” -- Harley Miller, Insight Partners
“HomeToGo’s traction is largely due to its massive investment in brand, predominantly in TV ads, rewarded by loyal returning users. In order to make enough noise around vacation rentals in the highly competitive travel sector — where annual marketing spend is in the billions and includes giants like the Priceline Group and Expedia — one needs deep pockets as well as the best product in class to succeed.” said Harley Miller, Vice President of Insight Venture Partners. “We are happy to continue our support of HomeToGo as the clear market leader and single global metasearch brand for the vacation rental market.”
“Vacation rentals are a very fragmented vertical in the travel space that is costly and challenging due to the fierce competition across all marketing channels”, says Patrick Andrae, CEO of HomeToGo. “We are proud of our achievements, made possible by the continued support of our high-class investors and the dedication, commitment and effort of our great team at HomeToGo.”
“The additional capital will help us strengthen our position and continue our global growth in this intense marketing game as HomeToGo is already one of the biggest TV spenders in the travel market.” -- Patrick Andrae, HomeToGo
HomeToGo is an independent vacation rental metasearch engine that allows you to quickly and easily search and compare listings from over 11 million offers in over 200 countries. HomeToGo offers the world’s largest range of vacation rentals, and provides a sleek, user-friendly interface for consumers to discover a large choice of accommodations from more than 250 different providers, including Booking.com, VRBO, HomeAway, TripAdvisor and Tui. With features such as smart filtering, users can find their ideal vacation rental by sorting according to their preferred destination, travel dates, budget and amenities. Headquartered in Berlin, the founding trio comprises of Patrick Andrae, Wolfgang Heigl and Nils Regge. The company currently employs more than 150 employees and operates local sites in 12 European countries, the US, Australia, Mexico and Russia.
